POPSUGAR

Beats by Dre Collaborated With Disney, and We'll Never Use Our Boring Headphones Again

Oct 17 2018 - 11:01am

This year marks the 90th anniversary of Disney's Mickey Mouse, and several brands are clamoring to honor the iconic character. Now joining brands like Oreo [1], Le Creuset [2], and even Opening Ceremony [3] is Beats by Dre, which just unveiled new wireless headphones inspired by Mickey Mouse.

The special edition of the brand's Beats Solo3 Wireless Headphones [4] comes in a sleek silver color featuring a splashy pattern, and includes a collectible pin, decal sticker, and custom carrying case made from a similar material as Disney's famous mouse ear hats.

"I hope we never lose sight of one thing — that it was all started by a mouse."

The feel-good collaboration is inspired by Mickey's influence on the music industry, as well as the Walt Disney quote, "I hope we never lose sight of one thing — that it was all started by a mouse." The campaign spotlights several young artists, including British singer Anne-Marie, American rapper Lil Yachty, Japanese duo Amiaya, and Chinese actress Zhou Dongyu.

Priced at $330, the Mickey's 90th Anniversary Edition Beats Solo3 Wireless Headphones will be available both online and in stores at Apple, the Disney Store, and Best Buy starting Nov. 11, with a pre-sale already live [5] on Amazon. See pictures of the cool collector's item ahead.


Source URL
https://www.popsugar.com/tech/Disney-Beats-Dre-Mickey-Mouses-90th-Anniversary-45392002